Mark One (Kickstarter Campaign)
| Mark One | |
|---|---|
| Funding Platform: | Kickstarter |
| Funding Period: | March 19, 2018 - May 5, 2018 (47 days) |
| Funding aim: | $30,000€ 27,000 <br />£ 24,000 <br />¥ 3,300,000 <br />AU$ 42,000 <br /> |
| Funding achieved: | $109,400 (pending)€ 98,460 <br />£ 87,520 <br />¥ 12,034,000 <br />AU$ 153,160 <br /> |
| Backers: | 1,524 (pending)"(pending)" can not be assigned to a declared number type with value 1524. |
| Status: | Pending |
| Web Site: | Official Kickstarter page |
Description
This project was launched by Studio Neat and is their first design of a pen (previously they had created the Cosmonaut stylus for touch-screen devices). This is not their first stationery-related product, as they had campaigned for the Panobook notebook in 2017.
The pen is a metal-machined, minimalist pen with a click-action knock. The pen was designed around the Schmidt P8126 rollerball refill, with a custom, all-metal click mechanism. The aluminum body pen is offered in two colors: black with nickel-plated knock, and white with copper-plated knock.[1]
The campaign surpassed the intended goal of $30,000 on the first day, with more than $50,000 by 5 p.m. EST.[2] Studio Neat tweeted that this was their 'most successful single day of funding, ever'[3], after breaking the goal in under 2 hours.[4]
On March 22, the campaign passed $100,000 by 2:30 p.m. EST.
References and Notes
- ↑ https://www.kickstarter.com/projects/danprovost/mark-one-a-minimal-durable-retractable-pen Official Kickstart page and video
- ↑ Kicktraq statistics http://www.kicktraq.com/projects/danprovost/mark-one-a-minimal-durable-retractable-pen/
- ↑ Tweet about the days' strong funding push https://twitter.com/studioneat/status/975833913879879681
- ↑ Official tweet in response to the mornings' funding https://twitter.com/studioneat/status/975767454285729798