Editing The Pen Addict 33/transcript (section)

== Letterpress Covers ==


'''Brad Dowdy:''' That is the genesis of this whole episode. So my favorites are – we'll go over that real quick – grass-stained green. There's one called Raven's Wing.

'''Myke Hurley:''' The black ones.

'''Brad Dowdy:''' The black one, which if you notice, I like the letterpress covers. I just think those look cool. Both grass-stained green and Raven's Wing have the letterpress covers. They're super, super good looking.

'''Brad Dowdy:''' And then those are my two favorites. Then there's a bunch of second-tier ones that I like a lot but that are not as great as those two. But I thought they did a really good job with the National Crop Edition. I just thought that was a very original and unique thing to do. I love those ones. Yeah. So that's been a good one. I'll tell you some that I have not liked. The balsam fur one is probably my least favorite.

'''Brad Dowdy:''' I'm not a big olive color guy. One for – that color green doesn't really appeal to me. And then they shipped those. I think they had like little balsam furs in the envelope, like little tree branches in there. I was like, okay. I didn't really need that as well. But I mean that was one of the wintertime ones. It was Christmassy. I understood. I didn't buy the dry transfer edition at first because I was like, you know what? I already have the craft paper.

'''Brad Dowdy:''' You know what I mean? The standard field notes. This is basically the standard field notes. And I can write dirty things on the front of my field notes. I mean that's the only thing I would use it for. So I didn't see the need for me personally to have that one. So that one – They were my first. That one wasn't – Huh?

'''Myke Hurley:''' They were my first.

'''Brad Dowdy:''' That was your first one. Yeah. So what did you write on there?

'''Myke Hurley:''' What did you stick out? One said book because it was planning for the book. One said 70 decibels on it. And the other has yet to be written on.

'''Brad Dowdy:''' See, that's way tamer than I would have went. I know. I am tamer than you, Brent. Which would have caused me to put something filthy on there and never use it because I'd be embarrassed about what I put on there. Excuse me. But they've gone all the way – this has gone all the way up. This is a current thing. They just released the Traveling Salesman edition here back in the fall, which I'm really happy with that one. That's one of the better ones that they've done in a while too. I like different colored papers. I like letterpress covers and I like different color lines. So they kind of – they did a good job with this Traveling Salesman edition. But if you'll notice on the color subscription page, if you go way back to Butcher Orange and Butcher Extra Blue, back then when they started doing this for Butcher Orange, they printed 1,500 memo books. That's 500 three-packs. They sell these in three-packs. And same with the Butcher Extra Blue. They did 500 three-packs. And then the third release was Grass Stained Green, which is my favorite. They say, hey, we've got a good thing going here. They ramped it up to 5,000 books, which is 1,653 packs. So they tripled production for Grass Stained Green. Forwarded that all the way now to Traveling Salesman edition. They did 24,000 Traveling Salesman books.

'''Myke Hurley:''' All sold out.

'''Brad Dowdy:''' And then it's completely sold out.

'''Brad Dowdy:''' So –

'''Myke Hurley:''' Interesting how things – like how the numbers change. Like they only did 7,500 – I know it's more expensive, but the boxes of the national crop. But they're still available. And then like – So there's 24,000 of the Traveling Salesman, but there were 18,000 of the Day Game Edition, which were the ones before. So it's interesting how they feel that their – you know, things are ramping up for them. It's great that it is.

'''Brad Dowdy:''' Yeah. Yeah, it is. And, you know, I didn't – I had no idea that these numbers were here up until I started researching here in the past couple months. You know, that they actually listed the print run. So they have kind of tapped into the – not only the people who enjoy using the product by doing this, by giving, you know, people like, you know, us and, you know, like Brett Kelly is a big Field Notes user, you know, giving us something fresh to use, you know, every quarter, something fresh to look at, you know, a cool new design. But they've tapped into the collector side as well. And that's what really got me going on this because back in – I think it was in the summer. You know, I've never been, like, super religious about, you know, photographing my Field Notes. And, you know, I've never – I don't know that I've reviewed any version of the Field Notes. I just didn't feel that it was necessary on the blog. But, you know, I did have some pictures in my Flickr feed.