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The Pen Addict 557/transcript
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== Platinum Super Black ink discussion == '''Brad Dowdy:''' Yep. So, we have the Platinum Super Black ink. I don't know if that's the official name. We're going to talk about this in a second. So, Platinum, a little bit of context here. Platinum makes one of the most popular fountain pen inks in the world in Platinum Carbon Black. It is literally your S-tier black ink. It's your S-tier art ink. It's your S-tier fountain pen ink. It is so good. It is. It just, it gets almost all of the press for the type of ink it is for a pigmented black ink. Even Sailor has a nano black. The Platinum Carbon Black just, I think, just market share probably just trounces it. Like, I obviously don't know sales numbers. But just all you hear about recommendations is Platinum Carbon Black, Platinum Carbon Black. And those, that high praise is warranted, right? It is that good of an ink. It's a pigmented ink. It comes in bottles. It comes in cartridges. Platinum does, you know, brush pens and desk pens and all kinds of standard pens that this ink is used for. And it's just really, really popular, very highly recommended. So I got word at the Baltimore Pen Show that, hey, they're coming out with an even blacker Platinum Carbon Black. So I'm calling it the Platinum Blackest Black ink. Black plus plus. Yeah, black plus plus. We've talked about this with the Vantablack ideas and the Anish Kapoor versus Stuart Simple battles over the years. Because that's one of the things that I enjoy following. It's, those are whole stories. You can just go Google, Google Vantablack and you'll have, you know, a day's worth of articles to read. So Platinum's idea here is to make an even blacker ink than Platinum Carbon Black. So I want to read the translation just from the link we have in the show notes. Because this is all the information I have so far. So it says, Platinum Fountain Festival, 104 years of establishment, the darkest millennium ink, the birth of super black. Blackness is proved by numbers. The black ink you'll never see is finished. '''Myke Hurley:''' All right. Remember, like, some of that sounds super suspect. But, like, this is a translation. All right. Yeah. Like, yeah. '''Brad Dowdy:''' But they're, they're, like, going in on this ink. It's, like, this is the Vantablack of Fountain Pen inks is what they're going for here. Do you think? '''Myke Hurley:''' Like, I know that seems that way. But, like, if that's what you think they're doing? '''Brad Dowdy:''' I mean, it's not technically possible, which is what we're going to get to right now. So, number one, so I had my good friend CY drop in Twitch yesterday, who is very dialed into the Japanese market, as people who've listened to the show know and who follow CY and his various podcasts. He had some information for me. And he's going to send me some more details on the tech specs for this. It is even more extreme to the point where I'm questioning what we're actually getting here and if we can actually use this. So, number one, it's going to be $55. Their traditional bottles are 50 milliliters for carbon black. I don't know if it's going to be the same milliliter size. I would hope so for $55. That's insanely expensive. What has caught CY off guard is the usage directions for this in that they are very particular about how you use this ink, what you use it in, and how you clean it. As to go so far, they want you to use, like, not tap water to clean it with and things like that. '''Myke Hurley:''' Bay State Blue 2. '''Brad Dowdy:''' The only thing I can get back to is, like, are they just putting India ink in a bottle, right, which you don't use in fountain pens because it will clog your pens. It's high maintenance. Like, it's not going to flow. It's not going to work. '''Myke Hurley:''' That doesn't seem like a good idea. '''Brad Dowdy:''' Yeah. So, is this supposed to be a dip ink only? So, that's what I'm curious about. So, CY is going to send me some more information. So, I'll follow up on this. But, as cool as I was hoping this was going to be, it sounds like it's really not going to be for writing much with, like, a standard fountain pen. You know, maybe you dedicate, like, a Platinum Preppy to put, like, a really extreme ink in it. But this sounds not only like the color is going to be off the charts for, like, Black is Black ink, that it's going to be just a cleaning and performance mess. Like, it's going to be very high maintenance. So, we'll see. We'll see. I had more high hopes of, like, Platinum Carbon Black 2 that I can just get in cartridges and go to town and feel comfortable putting in any pen, right? Because Carbon Black is the reason why it's so popular is not just because of how it works, but it's actually easy to clean. And you can leave it in pen for a month and clean it out very well. That does not sound at all like what we're getting here. So, it'll be out in May. Yeah, I'll be definitely testing it out, but we might be into just, like, dip pens, glass pens, things like that only with this. So, we'll see. I'm interested to see what they do with it, and I'm interested to get more information of this. So, it should be interesting, and I'll be anxious to see how it performs. '''Myke Hurley:''' This episode of The Pen Addict is brought to you by Squarespace, the all-in-one platform for building your brand and growing your business online. With Squarespace, you can stand out with a beautiful website, engage with your audience, and sell your products, services, or the content that you create. Squarespace has got you covered. It's so easy to get started. You just choose one of their best-in-class website templates that you can customize to fit your needs. You can just browse through their categories to find the perfect site and place for you, either one that you like the look of the most, or one that maybe fits your business or your website. They categorize them that way, so it's easy to kind of drill things down. But then, once you've got it set up and enabled, you can customize everything in just a few clicks. The page structure, everything that's there, the layout, the colors, the fonts, even the logo. It's all super simple to do with Squarespace. It's part of that all-in-one package. You can just edit and design everything yourself, all dragging and dropping in the web browser, in their apps. It's really easy to do. No code required. It's the same for selling physical or digital goods. Squarespace has all of the tools that you need to start selling online and have your own online store. They even have things going down to the nitty-gritty. So you want to make sure that you're optimized right for search engines. So when people are searching for whatever it is that you're doing, the content that you're making, the stuff that you're selling, that you're going to pop up and be visible. Squarespace has a suite of integrated features for SEO and useful guides to help you maximize prominence among search results. Squarespace really are the real deal. They are the all-in, the one-stop shop. If you want to set up something online, just go to Squarespace. They're just going to give you all the things you want to do and take away the things you don't want to do. Go to squarespace.com slash penaddict and you can sign up right now for a free trial with no credit card required. Then when you're ready to launch, use the offer code penaddict and you're going to save 10% off your first purchase of a website or domain. That is squarespace.com slash penaddict. And then when you sign up, use the offer code penaddict. You're going to get 10% off your first purchase and you'll be showing your support for the show. Thanks to Squarespace for the continued support of the Penaddict and RelayFM.
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