Editing The Pen Addict 223/transcript (section)

== Retail Launch ==


'''Brad Dowdy:''' We're getting ready to launch retail. I have a live Kickstarter for a killer bag.

'''Myke Hurley:''' What, like you're getting ready to launch retail within the Kickstarter campaign period?

'''Brad Dowdy:''' Yes.

'''Myke Hurley:''' Are you a madman? Yes. Okay, good. It's good to know. I just wanted to check that. And now we know that we can frame every other decision within that piece of information.

'''Brad Dowdy:''' This is... I mean, this is it, man. I mean, we deliver now or we don't exist. And we're confident we're going to deliver in what we're doing right now. This is what we do. I don't know what to tell you besides that. It's going to happen. We're going to make it happen. And... You guys are total bosses. That's right. This is... We don't have a choice. And I don't mean that in like some sad negative way. But if we want to grow this company and if we want to exist five and ten years from now, we deliver now. And we're doing everything we can to do that.

'''Myke Hurley:''' Trust me. I get Go Big or Go Home, right?

'''Brad Dowdy:''' Yeah.

'''Myke Hurley:''' I did it too.

'''Brad Dowdy:''' Yeah. Exactly.

'''Myke Hurley:''' Right. And talking to the Studio Neat guys, right? Like it's the same kind of thing. I think a lot about... I look at Studio Neat and I look at Nock. And I see the road that you guys are on. You know? Like moving towards the road that they're on. Right. You know? Like starting small. And they did a lot more themselves with the original Glyph, you know? Right. Than they do now. Like at this point, they're big products. Like they don't pack a lot of them. They're all packed for them. And they have all these warehouses. And I see a future for NotCo, which is more akin to that, right? Like and that is the future you're already moving into. Where there's like... There's a product being made. You're not stitching it.

'''Brad Dowdy:''' Right.

'''Myke Hurley:''' So that's... You know? This is... This is big person time.

'''Brad Dowdy:''' Yeah. This is... I mean... And we feel that this is our time. Like it's been three years. We've succeeded up until this point.

'''Myke Hurley:''' Three years? Yeah. Oh, you're making me feel old.

'''Brad Dowdy:''' Yeah. I mean... You know? You look at all the numbers that say, you know, some insane percentage of businesses fail in the first year. We've made it three. We feel good with where we are. But it has to move into this different realm for it to keep going. You know? Another three, five, ten years. Yeah. Yeah. And it's... Now is that time.

'''Brad Dowdy:''' And we're working our tails off to make it happen. So hopefully that shows.

'''Myke Hurley:''' I think so, man. I'm ready. I'm really excited. I can't wait to see next week where we've got to. So we're going to wrap up this episode right now. We're on $35,272 with 383 backers. 28 days to go. Go and get yourself a linear. You're going to love it. Trust me. I really, really, really love mine. And if you don't love it, give it to someone. Or just buy it as a gift for someone. Support this lovely company. Because let's say... I'm putting words in your mouth right now. If you're thinking to yourself out there, man, I really wish this was a bag of a strap. Do you know what will help them make a bag of a strap in the future? If this one sells really well.

'''Unknown:''' Then you'll get your bag of a strap later. That's a very good point, Myke. Basically.